MADE OF LISBOA Stand

Deconstructing an idea to build the stand.

The project’s intention was to materialize the concept “You are what you love”, the motto behind the Made of Lisboa campaign, where we deconstruct what moves and motivates us. Architecturally, this concept is translated by creating all the programmatic content from simple cuboid volumetries, multiplied at various scales, generating a complex structure.
The larger volumes designed a meeting room, a suspended LED wall and a brand activation space; the smallest ones the pitch zones for start-ups and living spaces.